Total revenue attributed

$4.2M

208 weeks

Best channel ROI

$3.40 per $1 spent

Baseline revenue

58%

Not driven by paid media

Channels modeled

TV · OOH · Print · FB · Search

Channel ROI — revenue per $1 spent

$3.40

Facebook

$2.58

$1.88

OOH

$1.29

$0.74

Revenue contribution %

Last saved scenario — Q4 reallocation

Search $32k Facebook $24k TV $18k OOH $14k Print $12k → Predicted +$18k revenue